Define | Emphathize | Ideation | Prototyping | Test
Focus Groups
Guide a discussion with potential users to gather insides about their opinion on a product.
Description
Guide a discussion with potential users to gather insides about their opinion on a product.
This methods aims towards prototyping in all stages of a design process. This might enhance a better understanding of the product.
This method is really helpul subsequently to a brainstorming-type-of-method. After gathering lots of ideas some clustering is needed!